English Social Media Specialist

Andromeda

POSITION OVERVIEW

We are looking for an experienced and creative Social Media Specialist to work on our e-commerce website’s social media platforms. The Social Media Specialist is responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and Twitter, to build an audience, increase our online presenceand ensure customer engagement. The Specialist may also monitor site metrics, respond to reader comments, and oversee creative design.

Additionally, this person will build and manage relationships with key home furnishings industry trade media to generate buzz and maximize coverage. The ideal candidate is a creative social networking wizard with prior experience managing B2C brand pages, as well as a sound writer who can maintain strong media relationships and generate consistent media coverage. To be successful in this position you must be proactive, detailed oriented, organized and have a passion for home decor and interior design that will shine through in all the content you generate.

Responsibilities:

• Develop, implement and manage our social media strategy

• Define most important social media KPIs

• Manage and oversee social media content

• Measure the success of every social media campaign

• Stay up to date with the latest social media best practices and technologies

• Use social media marketing tools

• Work with copywriters and designers to ensure content is informative and appealing

• Monitor SEO and user engagement and suggest content optimization

• Communicate with industry professionals and influencers via social media to create a strong network

• Provide constructive feedback

• Manages all ongoing media requests for images, product descriptions and samples

• Update and expand media contact list

• Track press activity and media coverage

• Brand liaison to all industry associations and groups

Other Duties include, but not limited to;

• Monitor competitor and partner activities

• Support customer image requests 

Qualifications:

• BA degree in Marketing, Communications, Journalism or relevant fields

• 3+ years of concentrated experience with social media management, content management; proven ability to significantly drive engagement and conversion

• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practice

• Fluent in English both written and spoken

• Ecommerce/Retail/Home Furnishings/Fashion experience preferred

• Experience in social media publishing and reporting,

• Good understanding of social media KPIs

• Familiarity with web design and publishing

• Excellent multitasking skills

• Impeccable writing skills and attention to detail

• Excellent project management skills, must be able to multi-task and be well organized

• Able to work in an ambiguous, 'internet-speed' environment

• Proven ability to manage multiple, competing priorities simultaneously

• Proven analytical and quantitative skills; ability to use hard data and metrics to back up assumptions and develop business cases

• Some experience using graphic design software such as InDesign, Photoshop or Illustrator to edit, resize and crop images        

• Creative thinker who can be both innovative while execution oriented

• Team player

• Good time-management skills

• Great interpersonal and communication skills