Digital Marketing Specialist (Hybrid)

Lincoln Electric Türkiye

Job Description

• Have a lead role in the day-to-day maintenance of our social media channels, (Facebook,Instagram,LinkedIn and Youtube) with social media agecy,    
• Measurement and analytics of marketing activities performance, budget management, preparation of monthly reports,
• Managing PR activities such as press realeases, interviews, advertorials,
• Take an active role in Corparate Communication planning,
• Website performance&content management,
• Development of marketing materials for online and offline campaigns, e-mailings, product launches,
• Have an active role in corparate global digital transformation projects and implemantation of those digital tools in Türkiye. (SITECORE, SALESFORCE, SEISMIC)

Qualifications

• 3-4 years of experience in similar roles, focused on the development of online marketing/ecommerce projects,
• Excellent verbal and written communication skills in English,
• Excellent computer skills including PowerPoint, Excel, Google Analytics, Google Ads, Photoshop,
• Strong analytical,communication skills and teamwork,
• Experience working with a B2B environment and active use of Digital/Internet and online applications,
• Team orientation with ability to work independently and organizational skills,
• Good at problem-solving and able to take initiative,
• Living/willing to live in Istanbul Anatolian Side, Gebze, or Kocaeli.